Mailshake – AI-Powered Sales Engagement Review


Imagine holding the power to revolutionize your sales process within your grasp. That’s the promise of Mailshake – an AI-powered sales engagement platform.

It’s been hailed as the silver bullet solution for email outreach, lead management, and accelerating your sales. But does it live up to its hype?

We’re about to embark on an in-depth exploration of its features, usability, customer support, and pricing plans. We’ll even pit it against some of its key competitors.

Are you ready to see if Mailshake is the game-changer your business needs? Let’s dive in.

Key Takeaways

  • Mailshake is a powerful sales engagement platform that allows users to send personalized cold emails in bulk.
  • It offers features such as automated follow-ups, mail-merging, and cadence of emails to move prospects through the sales funnel.
  • Mailshake integrates with LinkedIn for outreach and provides email deliverability tools for improved open rates.
  • However, there are some drawbacks, including poor contact data quality, inability to pause or stop a campaign once it has started, and complex pricing structure with additional plans for lead collection.

What is Mailshake?

Diving right in, Mailshake is a robust sales engagement platform designed to automate and manage your cold email outreach campaigns on a large scale.

It’s a tool that can streamline your efforts, saving you valuable time and resources.

With Mailshake, you’re able to send personalized emails in bulk, track responses, and follow-up on leads without lifting a finger.

You can also integrate it with your CRM for seamless campaign management.

Beyond email, it allows for social selling through platforms like LinkedIn, expanding your reach even further.

Whether you’re a seasoned sales pro or a startup trying to build your customer base, Mailshake is a game-changer.

It’s about making your outreach more efficient, effective, and ultimately successful.

Key Features of Mailshake

When you start using Mailshake, you’ll quickly notice a range of key features designed to make your email marketing campaigns more effective and efficient.

It offers automated follow-ups, allowing you to stay top-of-mind with your prospects without constant manual input.

You can also leverage its mail-merge feature to personalize emails at scale, enhancing your engagement rates.

With Mailshake, you can strategically set up the cadence of your emails to smoothly guide prospects through your sales funnel.

It even integrates with LinkedIn for an extended outreach. Managing your email campaign is a breeze with options to import and categorize contacts.

Its user-friendly interface and robust customer support make it a reliable tool for your sales engagement needs.

Who is Mailshake Best For?

Having explored the key features of Mailshake, let’s now consider who might benefit the most from this sales engagement platform.

Primarily, Mailshake is best suited for small to medium-sized businesses and entrepreneurs who are keen on scaling their outreach efforts.

It’s particularly useful for sales teams that rely heavily on cold emailing as a part of their lead generation strategy.

If you’re a freelancer, a startup, or a digital agency looking to streamline your email marketing, Mailshake could be a good fit for you.

If you value personalization in your outreach and need an efficient way to automate follow-ups, Mailshake is designed with you in mind.

Use Cases for Mailshake

Let’s explore some practical scenarios where Mailshake can truly shine and enhance your email marketing efforts.

If you’re a small company looking to ramp up your outbound sales, Mailshake can be a game-changer.

You can automate personalized cold emails and follow-ups, giving you more time to focus on closing deals.

Similarly, if you’re running a PR campaign, Mailshake allows you to reach out to a large number of journalists or influencers with personalized messages.

Non-profits can also use Mailshake to manage donor outreach and follow-ups effectively. For job recruiters, Mailshake can streamline the process of reaching out to potential candidates.

In essence, if your work involves email outreach, Mailshake can make your job easier and more efficient.


After exploring the diverse use cases for Mailshake, you’re likely wondering about its advantages.

Mailshake offers a user-friendly interface that makes setting up and managing your email campaigns a breeze.

You’ll appreciate the automated follow-ups feature, which ensures none of your prospects are left in the dark.

Personalization is another strong suit of Mailshake; with its mail-merging feature, you can send tailored emails at scale.

The platform also integrates seamlessly with LinkedIn for broader outreach. The email deliverability tools enhance your open rates, and the support team is always on hand to assist.

Despite a few hiccups, Mailshake’s pros clearly outweigh its cons, making it a worthy contender in the sales engagement space.

  • User-friendly interface for easy use.
  • Automated follow-ups for engagement.
  • Personalization via mail-merging feature.
  • Integrates seamlessly with LinkedIn.
  • Tools enhance email open rates.
  • Support team constantly available.


While Mailshake offers a host of benefits, it’s important to note some drawbacks that might affect your email campaigns.

One significant downside is that it doesn’t let you pause or stop a campaign once it’s started. This can lead to wasted resources if you realize mid-way that you need to make changes.

It has a complex pricing structure, and additional plans for lead collection can make costs add up quickly.

The initial learning curve may be steep, especially when warming up your email. Email deliverability can also become an issue with bulk emails, raising spam flags.

Poor contact data quality could negatively impact the effectiveness of your campaign.

  • Can’t pause or stop campaigns.
  • Wasted resources if changes needed.
  • Complex pricing structure involved.
  • Additional plans increase costs.
  • Steep initial learning curve.
  • Bulk emails may raise spam flags.
  • Poor contact data hampers effectiveness.

Alternatives to Mailshake

Despite these potential challenges with Mailshake, there are other platforms to consider that might better suit your needs.

One such option is Yesware, a service that also offers email tracking and automation features. It’s a more robust tool, providing CRM integration and detailed analytics.

Another alternative is Woodpecker. It’s known for its simplicity and focus on cold email campaigns, similar to Mailshake, but with slightly more advanced features.

Gmass could also be a good fit if you’re looking for an affordable solution that works directly within Gmail.

Lastly, consider Outreach, a platform designed for larger sales teams. It offers multi-channel sales engagement, a feature-rich environment, and advanced integration options.

  • Yesware
  • Woodpecker
  • Gmass
  • Outreach

Final Verdict

In the light of all the information presented, you’ll find that Mailshake offers robust features for sales engagement, but isn’t without its drawbacks.

Despite its advanced automation capabilities and LinkedIn integration, Mailshake might present you with a steep learning curve and some concerns regarding email deliverability.

While its pricing structure may seem complex, it offers comprehensive tools that justify the cost.

If you’re looking for a solution that simplifies your email campaigns, facilitates lead generation, and offers personalized outreach, Mailshake could be a good fit.

However, if you’re a beginner or have a small budget, you might want to explore other alternatives.

To conclude, Mailshake is a powerful tool that, despite some shortcomings, can enhance your sales engagement strategy significantly.

Frequently Asked Questions

How Secure Is Customer Data When Using Mailshake for Email Outreach?

Mailshake ensures your customer data’s safety through robust encryption and secure servers. They’re GDPR compliant, meaning they follow strict standards for data protection and privacy.

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  • Pricing:
  • Type of Tool:
    Sales Engagement 
  • Best For:
    Cold Email Outreach
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